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Vision & Values

Our Philosophy - We Are Greater Together

Great - A word that means so much to the town, because it's in the town.

And it can once again define the town, if we work together. 

We are part of the fabric that makes up the town's communities. So a great football club can make a town great. 

And that's exactly what we're doing...

'Greater Together' is our philosophy. It's the way we think; the way we behave. It's our mindset; our first thought. It speaks about ambition, scale, unity, camaraderie, family and continuous improvement. 

The whole is greater than the sum of its parts. We can achieve great things, individually and collectively, when we work together. 

Because we - the Commercial Team, First Team, Academy, Sports & Education Trust, the Mariners Trust, the fans, the club, the communities and the entire town - will always be greater when we are together. 

Our Vision - To Be A Place Where Every Mariner Belongs

We exist to be a place where every Mariner belongs.

Belonging gives identity and meaning to our lives. It defines who we are, and offers us a sense of place, purpose and comfort. 

We'll never lose sight of what the 'C' stands for in GTFC. We'll always appreciate what a club should be, and what it has the power to do. 

A football club is different. We know that allegiances and bonds can begin before we're even born. We acknowledge that - and we'll never take it for granted. 

We'll always give our fans and our communities a place to meet, a place to share experiences and a place to make - and celebrate memories. 

We'll create companionships, friendships and relationships that have the potential to last a lifetime. 

We recognise the differences in all of us - but as a football family, our roots will always remain as one. 

We'll create a place where people feel accepted and connected, wherever they are in the world.

Every Mariner will always have us to call 'home'. 

Our Business Mission - Define An Era & Make New Memories

When 1878 purchased the club in May 2021, it marked the start of a new era.

In three of five years' time, how do we want this era to be defined? How do we want to be remembered?

This isn't about committing to winning promotion within a certain timeframe. It's about acknowledging that every decision we make has the power and the potential to have a positive and lasting impact. 

Indeed, some decisions may even make memories that go beyond a lifetime. 

Each and every one of us has this remarkable gift - to create unforgettable experiences for the fans, for the town...

...and for ourselves. 

Our Values


It's a privilege to wear the badge and we do it with pride


We rely and depend on each other to do our best


We show courage and positivity in the face of new challenges


We treat each other like family


We raise the standards in everything we do